Blog: Networking

Riding the social wave

How to position yourself for social media success

Today’s technology-based Internet society means pretty much most of us have a digital footprint. Making that presence meaningful, and more than just a tick-box, incidental or accidental ‘being there,’ can bring significant benefits to you and your business. Jim Claussen, founder of the Executive Social Academy which helps managers and business leaders thrive in the(…)

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And Goodwill To All Men

How to mine for business storytelling gold

You live most of your life in those days that sit ordered, unlabelled and anonymous in the calendar. You end up making something of them because life isn’t all Christmas Day or a summer Bank Holiday weekend, birthday or anniversary. Those days when there’s nothing much to prepare or hope for, can offer the most(…)

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How networking grew my business

With 7 things I learnt that'll help you do the same

We had a power cut last week – three hours of no electricity, no Internet, no social media – just silence, cut off from the rest of the world. Not the sort of digital holiday you want sprung on you in the middle of the working week. But in a way it was a timely(…)

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Content Marketing : Getting Started

3 words to guide you to content marketing success

Content marketing is a distinct strand of marketing. Marketing rethought for the digital age. It’s an age where we’re no longer passive recipients of messages broadcast at us by a small number of large corporations who “know better.” An age where we’re able to stake a claim to a corner of the internet and call(…)

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You’ve come a long way baby

A year of wellputwords

It’s difficult in all the pre-Christmas rush to find time to draw breath… Loads to be done – work, fun and preparations for the festivities. So, luckily for you I’m here, finding time to draw breath on your behalf. All three of my elves are home and they’ve been well trained to lend a hand,(…)

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Doubt: a guide for marketers

What is this thing called doubt?

Doubt is good for us. I’m not talking about being in a state of constant indecision and hesitation, but the idea of being open to thought and exploring possibilities. Allowing ourselves to experience doubt slows us down. It forces us to think, ask questions, seek answers, process things and only then – act. Doubt can(…)

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