Archives: October 2014

A makeover you can live with

Copywriting that's made to measure

First off, this blog post is inspired by some principles close to my heart:- – write for your audience – answer that audience‚Äôs questions – dispel their doubts, (possibly the same doubts that I created in “Doubt: a guide for marketers”) – tell stories to get a message across So in that spirit, here goes…(…)

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